Things I am today of the loving

  1. My puppy, who, it turns out, *is* able to jump up onto the couch.
  2. Sonic Raspberry Limeade
  3. This clever bit of marketing from the 1930s (via Mr. Sun).

I especially enjoy page 2: I promise to eat my vegetables! And do everything my mother tells me! And drink Ovaltine every day! Awesome, dudes!

By the way, what’s up with looking both ways before crossing the street? Was that really necessary seventy years ago? Because I was under the impression that cars didn’t go that fast back then. I guess they went faster than five-year-olds, which is what counts.

This is probably just me being weird, but the little boy’s handwriting fascinates me. If he owned the book, he can’t have been older than eight or nine, but look how legible, even *neat*, his penmanship is! It’s not perfect, but still, I’ve met plenty of college graduates who couldn’t write that legibly to save their lives. I can hardly imagine what the girls’ handwriting must have looked like back then. Sigh. What has gotten into schools these days; they don’t teach proper handwriting, serve chik’n nuggets in the cafeteria, and lay soft wood chips underneath the plastic playground equipment—how cushy children’s lives have become. Harrumph.

But back to the Ovaltineys. Brilliant folks, those marketers. Today Ovaltine takes a back seat to all that fizzy crap, but back then it was apparently Power Rangers-popular. Click the link at the bottom of the page to see the whole collection of Ovaltiney propaganda. It feels creepy to me—like the Hitler Youth, but with less anti-Semitism and more malted chocolate.

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One Response to “Things I am today of the loving”

  1. Paul Says:

    70 years ago… Hmm, if I had a 1930 Bugatti I wouldn’t have slowed down for pedestrians. And remember, no power brakes.

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